See trends and seasonality
Use AI to see product trends and seasonality for product categories and products. Avoid bad purchases and know what to expect before you start selling a product on bol.com.
Want to know if there's demand for your product on bol.com? Use the Keyword Explorer and see how many people are searching for it.

Use AI to see product trends and seasonality for product categories and products. Avoid bad purchases and know what to expect before you start selling a product on bol.com.

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"Top cursus, na 3 maanden full time bol gegaan en nu 1 jaar na start nog steeds fulltime."
This is the real Boloo Keyword Explorer with sample data. Search for snijplank (cutting board), waterkoker (kettle), hondenmand (dog bed), yogamat (yoga mat) or bureaulamp (desk lamp), pick another period and see how search volume, related keywords, the split between the Netherlands and Belgium and the seasonal pattern follow along.
snijplank hout
bamboe snijplank
snijplank set
houten snijplank
serveerplank
snijplank kunststof
snijplank groot
snijplank met sapgeul
snijplank eikenhout
snijplanken set 3 delig
tapasplank hout
snijplank vaatwasserbestendig
Search interest in "snijplank" is currently slightly rising. In May and June shoppers searched noticeably more than in the same months last year, while the usual summer dip is still visible. So the growth is not caused by the season but by more buyers overall. For you this means demand is growing steadily, which makes it a good moment to build up stock and advertising towards the autumn.
Search volume for "snijplank" is clearly seasonal, with a strong peak every year in November and especially December. Cutting boards are popular gifts around Sinterklaas and Christmas, often as premium wooden or bamboo sets. Right after the holidays demand drops to its lowest point of the year in January and February. Spring and June show a small lift from barbecues and tapas evenings, followed by a quiet summer. Demand picks up again from September, so make sure your stock and campaigns are ready by October at the latest.